Radio

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Digital Radio – Promises + Challenges

I was interviewed last month by Brad Howarth for an article discussing the likely future of radio advertising as the industry launches its digital broadcasting platform in 2009.

The exchange touched on a range of issues (and opportunities) for the Australian radio industry, and I thought I would summarise my thoughts here.

Key Challenges

The successful launch […]

By |November 26th, 2007|3rd Horizon, Radio|0 Comments

Where did this come from?

As many of you already know, I left my previous position with Austereo earlier this year, and have returned to the ‘coal face’, as it were.

After 2+ yrs of living and breathing the process of both devising and implementing a business case + strategy for launching an ‘interactive’ division within a traditional broadcast media company, […]

By |April 7th, 2007|Austereo, Interactive, Media, Radio, Strategy|0 Comments